Michelin shares fell due to low sales

Shares of Michelin have fallen to a 6-month low after analysts reported that the company's lower-than-expected Q3 results, partly due to new US import tariffs, would likely lead to a downgrade of its 2025 forecast, according to Reuters.

Michelin notes that sales on the replacement market from July to September 2025 were generally lower than in the first half of the year, due to reduced shipments to North America and Europe, which was partly caused by importers' earlier activity ahead of the introduction of new tariffs. Additionally, the European automotive industry is experiencing a trend of declining sales, which is also affecting the tire segment, and analysts note that Michelin's Q2 figures were lower than expected, and the profit from pricing in 2025 is expected to decrease due to falling demand.

According to experts, achieving Michelin's profit targets for the current year appears "challenging" or even "barely achievable". "In our view, the market expects a downgrade," says Deutsche Bank.

Michelin will announce its Q3 2025 financial results on October 22.