PRINX will present the XELERA lineup and the X-Chip solution at the IAA exhibition

At the upcoming IAA Transportation exhibition in Hanover (14–20 September 2026), PRINX Europe will present a comprehensive approach to tire management. The focus will be on the new "XELERA" truck tires and the digital "X-Chip" system, which enhances fleet efficiency.

"Today, tire performance alone is not enough. Customers expect a combination of efficiency, reliability, and data transparency," said Thomas Wolgemuth, Managing Director of PRINX Europe. On a 220 sqm exhibition stand, the company will highlight its digital capabilities and new solutions for the European market.