"Cordiant" and "Delimobil" are developing a partnership

“Cordiant” has supplied the company “Delimobil” — the largest car-sharing operator in Russia — with more than 13,000 passenger and light truck tires under the Cordiant brand to equip vehicles for the summer season.

Passenger tires Cordiant Gravity, Comfort 2, Sport 3 and Road Runner were supplied, as well as commercial Cordiant Business CS2, with more than half of the batch consisting of Road Runner tires, designed with an emphasis on improving ride smoothness and reducing noise, making them ideal for long trips.

As noted by the General Director of Cordiant JSC, Vadim Volodin, the holding has been cooperating with the car-sharing operator since 2022. "We successfully implemented a large-scale marketing project, and at the beginning of 2024, we supplied a large batch of products for the summer season — at that time, Cordiant tires were installed on every fourth vehicle in the service's fleet, which is more than 7,000 vehicles," he said.

In 2024, the partners launched a joint project to increase the recognition of the Cordiant Gravity model, and then service users could test the tires by selecting them in the app. More than 630,000 unique users took part in the test drive, and in total, about 3 million trips were made on vehicles equipped with Cordiant tires.

"We are pleased to continue our successful partnership with the Cordiant holding," said Sergey Korsunov, operational director of Delimobil. "Car sharing is gaining popularity and becoming not only an important part of urban infrastructure but also an indispensable helper for solving everyday tasks. We are interested in offering our clients — and there are already over 11 million of them — not only a user-friendly service but also reliable vehicles equipped with high-quality tires. In the future, we will continue to develop our operational infrastructure in the cities where we are present and improve the quality of the service, including through high-quality spare parts and components."