Prinx at The Tire Cologne 2026

From June 9 to 11, 2026, at The Tire Cologne exhibition, PRINX will present new tire models for trucks, buses, and passenger vehicles (a 230 m² stand).

The main event is the premiere of the Xelera truck tire line, developed for Europe and manufactured in Thailand. The series includes the Route, EcoRoute, and EcoLine models. The latter will be presented separately on June 10 at the closed PRINX Launch Night event.

On June 9 at 11:30, as part of the "Smart Drive from Rhine to Europe" conference, the company will talk about its European strategy, R&D, and current market trends.