Introducing the new advertising strategy of BKT
The personnel of the leading specialist in cross-ply tires for heavy-duty trucks and agricultural vehicles - BKT company - has developed a new advertising strategy to promote its own brand. The first updated campaign was presented at the agricultural exhibition SIMA, held in Paris, and seems to have attracted considerable interest from visitors.
On the company's stand at the exhibition center, the inscription "Our goal is to become an integral part of your business" was displayed. This slogan, according to the company's employees, best emphasizes the strong connection that exists between the company and consumers.
This phrase was used to promote several new products presented at the February exhibition. These are reliable, durable and sustainable tires designed for agriculture, industry and construction. BKT will advertise them using a new concept throughout the current year.
On the company's stand at the exhibition center, the inscription "Our goal is to become an integral part of your business" was displayed. This slogan, according to the company's employees, best emphasizes the strong connection that exists between the company and consumers.
This phrase was used to promote several new products presented at the February exhibition. These are reliable, durable and sustainable tires designed for agriculture, industry and construction. BKT will advertise them using a new concept throughout the current year.