Nokian Tyres launches sustainable development competition

The Nokian Tyres company is announcing an innovation competition aimed at changing the future of driving. 

The "Fast Track, Big Changes" competition is an open contest inviting startups, businesses, students, and scientists to innovate in the field of tire production. Finalists will be given a unique opportunity to present their idea at the legendary Nokian Tyres tire testing center, the "White Hell" in Lapland.

The winner will get a chance to collaborate with Nokian Tyres R&D experts to bring their idea to life.