The company Continental originally promotes ContiGol Urbano tires
The tire manufacturer Continental, which produced unique ContiGol Urbano tires for last year's football championship, plans to more actively supply them to large vehicles. This information appeared in the press quite recently.
If we consider the demand for this product, an increase in sales is quite possible. For example, according to data recently released by the Society of Automotive Manufacturers and Traders, in the UK alone, 89,374 buses were equipped with these tires last year, accounting for 13.6% of the entire British fleet of heavy commercial vehicles and 0.2% of the total vehicle fleet.
The highlight was not only in the tires themselves. Each bus featured colorful images on the theme of the World Cup, which was extremely difficult to ignore. In 2015, this advertising campaign was reactivated.
With this advertising, the Continental corporation kills two birds with one stone - it supplies tires to vehicles and reminds that it not only knows how to produce tires, but is also so successful that it can sponsor entire championships. Recall that these tires were released in a limited edition and belong to the Limited edition category.
If we consider the demand for this product, an increase in sales is quite possible. For example, according to data recently released by the Society of Automotive Manufacturers and Traders, in the UK alone, 89,374 buses were equipped with these tires last year, accounting for 13.6% of the entire British fleet of heavy commercial vehicles and 0.2% of the total vehicle fleet.
The highlight was not only in the tires themselves. Each bus featured colorful images on the theme of the World Cup, which was extremely difficult to ignore. In 2015, this advertising campaign was reactivated.
With this advertising, the Continental corporation kills two birds with one stone - it supplies tires to vehicles and reminds that it not only knows how to produce tires, but is also so successful that it can sponsor entire championships. Recall that these tires were released in a limited edition and belong to the Limited edition category.