Hankook has appointed Songjin Kim as Chief Digital Technology Officer

The specialist will be responsible for accelerating the company's digital transformation.

As the head of the digital strategy department, Kim will create an innovative model based on advanced digital technologies and build strategies in the field of information and communication technologies. He will also play the role of a dispatcher in the field of IT, creating a system for processing and analyzing the group's data, processing IT-related information, and integrating software systems.

It is expected that Kim will expand Hankook's innovations based on digital technologies, introducing artificial intelligence into the entire ecosystem - from production to distribution, sales, and customer service.