Giti becomes the official tire partner of BK Mladá Boleslav

Giti Tire's support of European hockey has been strengthened through its sponsorship of the top-tier Czech team BK Mladá Boleslav. The brand will become the official tire partner of the team, with its logo featured on advertising boards and player jerseys.

As part of the collaboration, several VIP events will be held, which the company will use for its distribution and sales partners. The new deal will expand Giti's involvement in the Champions Hockey League, for which the GT Radial brand is an official partner.