Bridgestone is the original equipment supplier for the Toyota Prius

When the Toyota Prius goes on sale in Europe this spring, the plug-in hybrid version of the latest generation will be offered with Bridgestone Ecopia EP510 and Ecopia EP150 tires as original equipment. These tires will also be fitted to the new Prius in Japan and Asia, while vehicles destined for North America may be equipped with Ecopia EP422 Plus tires.