Bridgestone and Kwik Fit have signed a contract for the next two years of the British Motor Show

Bridgestone and Kwik Fit will become sponsors of the British Motor Show for the next two years. In 2024, Bridgestone will become the official tire partner of the event and will sponsor the arena and the hall for motorsport and modifications.

The Director of Bridgestone's Consumer Division, Brett Emerson, said: "Over the past two years, we have been delighted to participate in the British Motor Show in partnership with Kwik Fit, which is a unique four-day celebration of the automotive industry and an exceptional day out for the whole family."