Balkrishna Industries strengthens team: Appointment of leader for US OTR direction

As part of its ongoing expansion into key global markets, Indian giant BKT (Balkrishna Industries) has announced a major personnel decision for its US subsidiary. The position of Head of the OTR segment (Off-The-Road) at BKT USA has been taken by Craig Borman. His extensive nearly twenty-year experience in sales, operations, as well as in off-road equipment and truck tire segments, makes him an ideal candidate to lead the US team.

Borman's task is not only to increase the market share but also to actively promote the technological advantages of BKT tires among American consumers.