Apollo stated that they plan to increase the share of off-road tires by 50%
During the recent celebration of the 25th anniversary of Traxion agricultural tyre technology, Apollo Tyres' European president, Benoit Rivallant, set an ambitious goal: to increase the company's off-highway tyre (OHT) sales revenue by 50 percent. In Europe, 16 percent of total revenue comes from the off-highway tyre sector, comparable to 63 percent from passenger vehicle tyres, 12 percent from truck and bus tyres, 8 percent from replacement tyres, 1 percent from bicycle tyres and 1 percent from other products.
In other words, the strategically important metric is 16 percent of off-highway tyre sales, 92 percent of which comes from the agricultural sub-segment.
