From Falken to DUNLOP: Sumitomo Rubber changes European structure

From Falken to DUNLOP: Sumitomo Rubber changes European structure

Автор: Mosautoshina

Falken Tyre Europe GmbH has officially completed its rebranding to become DUNLOP Tyre Europe GmbH. This strategic decision, officially registered in the Offenbach trade register, marks an important milestone for the European activities of the Sumitomo Rubber Industries, Ltd. subsidiary. Management emphasizes that Falken's success - high recognition and quality - has laid the necessary foundation for enhancing the global DUNLOP brand in Europe.

Managing Director Markus Bögner particularly noted that, despite the name change, Falken's rich heritage remains an integral part of the future growth trajectory, focused on innovation and sustainable development.